GRAB is a monthly newsletter aimed at providing the market with general tips and tricks on email marketing.

Every month we will tackle a different subject and we'll also provide you with comments from the experts in the online marketing arena.

The newsletter will be relevant to the local market, so your reactions, comments and feedback would help to gauge the relevance of various topics in the South African context. We'd also like your comments about what sort of content you'd like to read about, so email Mia Papanicolaou miap@emessagex.com to have your say.


Issue 17 >> Profiling your Customer Data
Issue 16 >> Billing in the digital world
Issue 15 >> How Social Software is Changing Business Communications
Issue 14 >> Integration of email, SMS and telephone initiatives
Issue 13 >> The spam check report
Issue 12 >> So which is the best day to send out emails?
Issue 11 >> Managing your Event RSVPs effectively online
Issue 10 >> Loerie Direct and Interactive - THE categories to be seen in....
Issue 09 >> Good looks vs. functionality
Issue 08 >> The Value of clean customer data
Issue 07 >> Create demanding customers
Issue 06 >> Direct Marketing: Do you measure up?
Issue 05 >> How to Develop a valuable newsletter
Issue 04 >> Digital communication trends in 2005
Issue 03 >> Understand reader behaviour to get your message across
Issue 02 >> Are your emails being seen?
Issue 01 >> Tips to GRAB your customer


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